Collection is the first step of any recycling system: gathering used material from the places where it becomes waste, so that it can be sorted and processed. Without collection, recyclable plastic ends up burned, dumped or in a landfill.
In India, collection runs through several channels: municipal door-to-door services, informal waste pickers and aggregators, take-back and reverse logistics from retailers, and direct collection from factories. How waste is collected shapes its quality, because material that is kept separate at source arrives cleaner. Lucro collects post-consumer plastic through its own collection centres, municipal partnerships in Maharashtra and Gujarat, and retail tie-ups.
CII Sustainable Plastic Packaging Awards 2026
Lucro took home the Excellence award for Incorporation of Recycled Content in both rigid and flexible packaging at the Confederation of Indian Industry’s Sustainable Plastic Packaging Awards 2026:
Post-consumer plastic, back on the shelf as bottles and pouches. The jury noticed.